Marketing Operations Elevates Public Relations and Communications Professionals
Is your marketing department taking advantage of MOM and MRM? Do you have
BAM and DAM systems in place? Do you know how to measure NPV? Do you even
know what I'm talking about?If so, you may not be a "Quant" (a marketing scientist or specialist in marketing
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company into the new world of Marketing Operations.Marketing Operations (AKA MOM or Marketing Operations Management) seeks to
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UpTake Appoints Concept Communications Public Relations Agency of Record
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Vocus to Present at Upcoming Public Relations Conference on Digital Communications
Company to Lead Discussion on Measuring the Impact of New Media on PR Campaigns
Golf Etc.® Franchise Selects Shafer Communications as its Public Relations Agency of Record
Agency to Create Communications and Media Relations Program to Support Golf Etc's National and International Growth
R&J Public Relations Hires V.P. to Drive Client Communications Strategies
Ken Hunter joins the R&J team.
Free Social Networking Site Targets Professionals in Internal Communications and Public Relations
MyRagan.com, a new social networking site for simplifying internal communications, is now available at www.myragan.com.
Transpera Taps Concept Communications to Lead Public Relations Program
Concept Team Offers Wireless Industry Experience Coupled with Managing Transitions from Start-Ups to Industry Leadership
SEO Hosting Adds Twelve Free Search Engine Optimization Scripts
Scripts make Host Gator's SEO Hosting the most comprehensive hosting service for helping customers maximize search engine placement.
Rubenstein Public Relations Hired to Represent Guernsey's Auction of Yankee Memorabilia
Auction Features Over 400 Irreplaceable Items from Yankee Baseball History
Graphic SEO Launches a Free SEO Website Evaluation For Website Owners
Graphic SEO has been taking SEO to a new level with back to back successful marketing campaigns. Now with the release of their new free SEO evaluation, they are looking to set new benchmarks in SEO
Vista, CA (PRWEB) December 2, 2007 -- Optelec U.S. the world leader in innovative assistive technologies, announced today the appointment of Dionne M. Petitpas as Director of Marketing. Ms. Petitpas will oversee the marketing and branding division of Optelec U.S., Inc, which includes a team of a marketing, web and graphics professionals. Her appointment rounds out a robust and highly seasoned executive team, amidst the fast growing U.S. division of Optelec International.
"Our growth serves as a reminder of the deepening need for quality products and service for the visually impaired population in the United States", stated CEO Takashi Yamashita. "Ms. Petitpas' impressive portfolio of marketing and management experience brings much appreciated vision, knowledge and leadership to this newly created position. Her strong skill set and solid record of achievement will serve Optelec U.S. well as we broaden our reach and service to millions. I am very pleased to appoint Ms. Petitpas as our Director of Marketing."
With nearly 20 years experience in traditional, start up and corporate strategic marketing and branding, her versatile background includes strengths in media management and relations, national broadcast programming and launch, acquisition integration and management, cross platform strategic partnerships, national product branding and marketing, and national brand development. For national and international companies in both profit and nonprofit sectors, she's served as a Director of Broadcast, Director of Communications, General Manager of Events and Vice President of Marketing. She received her Bachelor of Arts Degree in Communications from California State University, Long Beach in the early 1990's.
ShopLowVision.com is the first e-commerce website with the most comprehensive line (4000+) of low vision solutions with daily living products, video magnifiers, optical products, and professional tools. It is also the first ever low vision e-commerce store with business to business, business to consumer, and business to professional interface all-in-one, and to be aligned with best practice model for low vision rehabilitation (AOA, AAO, AOTA, AER). Our sister company LowVision.com serves professionals and consumers with education, resource information and materials on living an active life with Low Vision. With the launch of both sites, ShopLowVision.com and LowVision.com serve the world as the one stop shop for all low vision needs. ShopLowVision.com and LowVision.com are owned and operated by Optelec U.S., Inc.
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