Rubenstein Public Relations To Provide Corporate Communications for StoneCastle Partners LLC
One of the Largest Investors in Community Banks.
Environmental Public Relations And Communications Key To Promoting Brownfield And Re-Development Success
Environmental public relations specialists serve as advocates for businesses, nonprofit associations, universities, and other organizations, and build and maintain positive relationships with the public. Decision makers working on Brownfield redevelopment are first beginning to recognize the need to rely on public relations specialists for advice on strategy and communications to ensure project success. Public Relations experts play a key role for remediation and redevelopment companies in earning the trust and confidence of the community through communication and dialogue established by external and internal communications.
Dahlia Web Designs LLC Selects Vocus Small Business Edition for Public Relations and Online Marketing
Vocus' On-Demand Press Release Distribution System Enables Company to Raise Online Visibility, Drive Website Traffic and Increase Sales for its Great Kids Corner Website
Graphic SEO Launches a Free SEO Website Evaluation For Website Owners
Graphic SEO has been taking SEO to a new level with back to back successful marketing campaigns. Now with the release of their new free SEO evaluation, they are looking to set new benchmarks in SEO
AJR & Partners Public Relations Launches Boardroom Productions for Event Management and Sports Marketing
AJR & Partners, a Miami-based public relations and marketing agency, announces the launch of Boardroom Productions, an event management and sports marketing firm. Boardroom Productions is located in Miami, Florida.
SEO Hosting Adds Twelve Free Search Engine Optimization Scripts
Scripts make Host Gator's SEO Hosting the most comprehensive hosting service for helping customers maximize search engine placement.
Golf Etc.® Franchise Selects Shafer Communications as its Public Relations Agency of Record
Agency to Create Communications and Media Relations Program to Support Golf Etc's National and International Growth
MAYO Communications to Share Public Relations Tips at USC Event
Vice President George Mc Quade is Scheduled to Speak at The University of Southern California's Association of Integrated Marketing (AIM) PR Night, which Exposes Students to the Different Aspects of the Marketing and PR Industry, and It Also Gives Them an Opportunity to Interact with Pros
Public Relations Strategies: Announcing News on a Press Tour
Gaining news coverage on a successful press tour requires planning, preparation, and follow up.Under the right circumstances, physically traveling to the media on a press tour is a great way to contact multiple media outlets.
Transpera Taps Concept Communications to Lead Public Relations Program
Concept Team Offers Wireless Industry Experience Coupled with Managing Transitions from Start-Ups to Industry Leadership
New York (PRWEB) March 11, 2008 -- Datran Media (http://news.datranmedia.com), the industry-leading inbox marketing company, today announced that Lycos, Inc. (www.lycos.com), a leading provider of social publishing, media and search services, has signed on as its newest StormPost client. Lycos selected StormPost as its primary tool to deliver and manage email newsletters and advertising inventory for its 10 million-member network including the Tripod, Lycos 50?, Gamesville and Angelfire properties.
"Lycos's marketing initiatives range from CRM, newsletter-based programs to stand-alone and contextual advertisements," said Brigitte LaMarche, director of marketing for Lycos. "Datran Media was selected to help Lycos grow the revenue stream we generate from newsletter banners and other inbox ad inventory. In addition, the combination of Datran Media's Inventory Management solution and its Exchange Online (EO.com) auction-style marketplace provides our Tripod, HotBot and Angelfire business lines with the opportunity to monitor sold and available inbox ad inventory and funnel any unsold units into the marketplace. It's a tremendous efficiency and revenue generation value-add."
Datran Media's inbox ad serving solution allows publishers to serve highly relevant messages, including banner ads within their email newsletters. The solution provides publishers with the same media opportunity in the email channel that was established in the display advertising channel in the past.
Datran Media's first-of-its-kind inbox advertising Inventory Management system allows salespeople to select, reserve and manage their inbox ad inventory similar to the way that they manage banners and other web inventory. It then generates status reports on the availability of inbox ad space and allows users to "release" unsold inventory into Datran Media's Exchange Online (EO.com), the first real-time, bid-driven marketplace for inbox and web media.
"Until now, publishers of inbox ad inventory had limited options for managing their media," said Matt Keiser, president of Datran Media. "Datran Media's newsletter banner serving, Inventory Management and EO.com solutions solve that problem by adding intelligence and automating the processes. We are excited that Lycos has teamed with Datran Media to manage this critical component of their revenue model."
About Lycos, Inc.
Lycos, Inc. (www.lycos.com) is a wholly-owned subsidiary of Daum Communications Corp., a leading Internet portal and e-commerce destination in Korea with a growing presence throughout the Asian markets. Lycos, Inc. operates search and technology web sites that foster online communities, including the new Lycos Cinema video platform, combining community with high-quality broadband video content. Other Lycos products and sites include Lycos.com, Hotbot.com, Tripod.com, Angelfire.com, Gamesville.com, Lycos Mail, WhoWhere.com and The Lycos 50TM. Lycos was acquired by Korean Daum Communications Corp. in October 2004 and has its U.S. headquarters in Waltham, Massachusetts. Daum Communications Corp. is traded on the KOSDAQ: 035720, www.daum.net.
About Datran Media
Founded in 2001, Datran Media (https://www.eo.com) is the industry-leading inbox marketing and web advertising solutions provider and is the creator of Exchange Online (EO), the first exchange for inbox+web media. Datran Media (http://www.skylist.com/products/software_license.php) also offers StormPost?, an enterprise-class email delivery and ad serving solution, and UnsubCentral?, the industry-standard in CAN-SPAM compliance solutions. Datran Media (http://www.netmargin.com) also powers NetMargin?, one of the premier online advertising networks and exclusive inbox marketing channel for hundreds of top consumer brands. For more information on Datran Media, please visit: www.datranmedia.com.
###